Designing With Type began as a textbook devoted to the art and appreciation of typography. Through a wide variety of media channels, it has grown into a unique typographic resource for students, educators, and professionals, showcasing talent from around the world.

DWT Book and eBook

Designing with Type was first published forty-five years ago and is now in its fifth edition. This classic textbook has sold well over a quarter million copies and has been translated into multiple languages (Korean, Russian, and Spanish) and has sold well over a quarter million copies. In spite of dramatic changes in the industry, Designing with Type has been adopted by design schools around the world and continues to educate and inspire.
Penguin RandomHouse

DWT Websites, the original website, was created as a supplement to the textbook Designing with Type, and continues to offer a unique typographic resource for students, educators, and professionals around the world., the companion website to the fifth edition, was designed to provide valuable resources beyond the scope of the original site and the printed book.

DWT Workshop

Conducted internationally by James Craig, the workshop offers both a creative challenge for the students and a rare opportunity to compare their work with major schools from around the world. It  is built around three projects designed to explore different aspects of typography and graphic design. The projects are directed primarily towards students who are just beginning to appreciate the richness and potential of typography and are eager to learn more about its creative possibilities.

Note: Arrangements can also be made for schools to conduct the workshop independently. Please contact us for details.

DWT Awards

Made possible by a generous gift from two dedicated Cooper Union alumni, James Craig (A’63) and Irene Scala (née Zborovsky, A97), the Designing with Type Study Abroad Awards provide $5,000 for Cooper Union art students who exhibit a strong interest in graphic design and wish to study in a foreign country. Designed to help cover travel and living expenses, the awards allow students to advance their design skills while engaging in life-enhancing, cultural experiences.

The DWT Team

James Craig

A well-known graphic designer, educator, and author of books on graphic design, James Craig was born in Montreal, Canada. He studied fine arts in Montreal and Paris before immigrating to the United States. He received his BFA from The Cooper Union and his MFA from Yale University. Mr Craig was the Design Director for Watson-Guptill Publications and is a member of the New York Art Directors Club, Type Directors Club (TDC), and Typophiles. Mr. Craig has written a number of successful books on graphic design and typography, among the more popular are: Designing with Type, Production for the Graphic Designer, Graphic Design Career Guide, and Thirty Centuries of Graphic Design. For thirty years Mr. Craig taught typography and design at The Cooper Union, now semi-retired he lectures widely, conducting workshops around the world.

Irene Korol Scala

Author, educator, and typophile, Irene Scala is a proud graduate of The Cooper Union where she earned a B.F.A. After postgraduate study at The Bezalel Academy of Art and Design in Jerusalem, she returned to NYC to hone her craft. Having worked at a multidisciplinary design studio, a couple of publishing companies, and a wide array of independent clients, Irene currently assumes the post of Creative Director of Spark451, a rapidly growing marketing firm focused on higher education. Irene Scala had teamed up with James Craig in teaching Typography at The Cooper Union. Together, she and Craig coauthored and redesigned the Fifth Edition of his classic textbook Designing with Type: The Essential Guide to Typography, which began their partnership in developing the entire DWT enterprise.


Amazon Author Profile

Small sampling of design work



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The Critics Have Spoken

"Thank you for Designing with Type. You did it again. The material (content) is indeed very useful."

− Paul Rand, Designer, Educator

"An excellent and useful introduction to the subject."

− Milton Glaser, Graphic Designer, Educator

"Your books are wonderful instruments for professionals and teachers."

− Adrian Frutiger, Typographer, Designer

"Very instructive, not only for a student to start with type, but as a guide book on the desk."

− Hermann Zapf, Typeface Designer, Calligrapher

"A clear, straightforward presentation of the basics of working typography."

− Ivan Chermayeff, Graphic Designer

"This is the one book I would recommend for every graphic design student."

− Gordon Salchow, University of Cincinnati and former Vice-President of Education, AIGA

"Excellent…really the best book so far on the subject, and it satisfies what blurb writers call a long felt need."

− Alvin Eisenman, Former Director of the Yale University Graduate Program in Graphic Design

"One of the most important publications in recent years for the design educator and the student."

− Rob Roy Kelly, Graphic Designer, Educator

"I am impressed…an excellent teaching tool. It is absolutely first rate. Your books are so well documented and organized with such clarity that they serve as the perfect teaching aid."

− George Sadek, former Dean, The Cooper Union

"I find this book very clear and understandable. I am sure many many students will be greatly assisted by this book."

− Pieter Brattinga, Graphic Designer

"A marvelously thorough job—and very useful to anyone, not just students."

− George Tscherny, Graphic Designer, Educator

"A fine primer for the beginner. Also there is a good information for the seasoned professional—and a reminder of things forgotten."

− Rudy de Harak, Graphic Designer, Educator

"An excellent book for anyone starting out in type."

− Aaron Burns, Founder, International Typeface Corporation

"Congratulations on your excellent book. You have produced a worthwhile volume for the practitioner and student."

− Bradbury Thompson, Designer, Educator